Get Top-Of-Google Results, Fast!

Sometimes you need to appear in search engines immediately. Advertising a grand opening, limited time deal or need an awareness push? Get it done with a strategic Google Ads campaign where you control the cost, duration and locale.

Unmatched Precision

Your ads appear at the right place & time to the most relevant customers at the lowest possible cost.

Reliably On Budget

Don’t worry about going over budget: your campaign will never spend over the limit.

Results You Can See

See evidence of how your campaign is doing at any time. Strategy will be adjusted regularly for success.

How Important Are Paid Ads?

Paid ads appear above the “free” (a.k.a., “organic”) results when you search for things in Google and Bing. Getting there is a sophisticated process of intensive keyword research, bid adjustments, and location targeting. But, does all of this amount to anything? Check out some real world statistics that show how important those top-of-page ad results really are:

%

…of clicks for actionable keywords are for paid ads, compared to just 35% for organic results

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…of marketers say that pay-per-click advertising is vital to their business, and a key growth strategy

%

…of users make a purchase after seeing an ad: the impact ads can have for driving sales can’t be ignored!

The Pay-Per-Click Package

Appear to Customers Instantly For Strategic Keyword Searches

A Pay-Per-Click camapaign will run in your own Google Ads account. After a discovery session, we’ll uncover vital keywords related to what your business does and what’s important to your local customers. Those keywords will be further researched, compiled and organized into groups. Your account will have a monthly budget of your choosing. Your keywords will trigger ads for relevant customers in the area during the most strategic time of the day to make the most of your budget. Through time, the account will learn and adjust the way it displays ads based on customers’ behavior.

Pay-per-click is the only way to get listed at the top of Google quickly. Unlike SEO (Search Engine Optimization) which takes an enormous amount of time, skill and manpoweryou’re paying for the ability to appear instantly, and each customer’s click of an ad costs a variable amount that gets subtracted from a monthly set budget. Pay-per-click is great for both acquisition (getting new customers) and awareness (getting your company name in front of customers through repetition) campaigns and can cost far less than local radio, TV and print ads. You can run your campaign for as little or long of an amount of time as you want, although at least one full quarter of advertising is highly recommended to judge long-term viability.

Looking to Start An Online Ad Campaign?

We’ll help explain the pros and cons and clarify how pay-per-click may work for you. Contact Inbound Consulting for a free no-obligation consultation and get a price quote.